How AI CRO Agents Automate Website Audits and Action Plans
Learn how AI CRO agents automate e-commerce audits, diagnose checkout friction, and translate raw behavioural analytics into prioritised engineering action plans.
Blog
Notes from the build floor.
What we learn shipping ecommerce platforms — written by the engineers who ship them, not a content team.
Custom ecommerce website development: the complete guide
When a hosted platform stops fitting, building custom becomes the cheaper option. Here is what that decision involves — what you own, what you take on, and what it does not automatically buy you.
· 11 min read
Shopify or a custom build: how to actually choose
The comparison is usually framed as flexibility against convenience. That framing is wrong, and it leads people to rebuild stores that did not need rebuilding.
· 10 min read
Ecommerce replatforming without losing traffic
Traffic loss after a replatform is almost never caused by the new platform. It is caused by four specific, preventable mistakes. Here is the plan that avoids them.
· 10 min read
Shopify development: what it actually involves
Everything from a theme tweak to a headless rebuild gets called Shopify development. They are different jobs with different risks. Here is the map.
· 10 min read
Headless commerce, explained without the hype
Headless is sold as an upgrade. It is a trade: you gain front-end control and take on everything the platform's front end was quietly doing for you.
· 11 min read
Ecommerce SEO: the parts that actually move rankings
Most ecommerce SEO advice is about content. Most ecommerce SEO problems are architectural — and they are invisible until you look at what crawlers actually see.
· 12 min read
Core Web Vitals for ecommerce: what to fix, in order
Three metrics, a handful of causes, and a fixed order of work. Most storefronts fail Core Web Vitals for the same four reasons, and third-party scripts are usually two of them.
· 12 min read
AI and workflow automation in ecommerce operations
The useful question is not what AI can do. It is which repetitive work in your operation has a clear input, a checkable output and a tolerable failure mode.
· 11 min readNext step
Tell us the goal. We’ll scope the work.
New website, a rebuild, Shopify, a mobile app, custom software or SEO — one paragraph is enough. You get scope, risks and a timeline back within one business day, from the engineer who would build it.